%%Lane Select%%
%%Six ad platforms, one daily report the team can actually explain%%
%%Six platforms, six attribution models. The team spent three hours a day reconciling numbers and still could not explain results.%%
The problem
%%This lifestyle retailer ran six ad platforms, each with its own dashboard and attribution logic. Mornings went to manual reconciliation, and the resulting report still could not answer what a given budget produced. Tags had been placed by three vendors over four years, and nobody knew which ones still fired.%%
What we did
%%TagPilot audited the existing tags, removed dead deployments, and rebuilt the naming convention. VitalSign then took over health monitoring across all six platforms, surfacing anomalies as they happened rather than the next morning. InsightForge consolidated the result into a single daily report.%%
Results
- 47%
- Return on ad spend
- 82%
- Tag maintenance hours
- 3.2x
- Acquisition cost efficiency
%%We used to explain numbers. Now we make decisions.%%
Start by seeing what your own data looks like
%%A thirty-minute walkthrough on your data, not a canned demo.%%
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